the*trols
Total control without the cons.
Sixteen tools that run a service business, built to work together.
Stop duct-taping ten apps together. The *trol suite handles every piece of running a service business, from the truck to the back office: jobs and crews, the customer graph, mail, SMS and voice, scheduling, photos, payroll, reputation, and the day itself. Each tool earns its keep on its own; together they share one brain. Twelve are live in production today, and we’re opening a limited beta.
Built and dogfooded daily by an operator running a real field-service business, Edge of Magnolia, a Seattle security & automation company. This isn’t a startup guessing at your workflow; it’s the software we run our own trucks on.
Who it’s for
Made for field service. Powerful for any business that runs on customers.
The suite goes deepest for field-service teams, but its core (CRM, email, scheduling, voice, reputation) runs any business that lives on customer relationships. Find yourself below.
If you dispatch a tech to a jobsite, this was built for you. Jobtrol runs the jobs, crews, estimates and invoicing; Calendartrol books and routes them; Phototrol documents every install with AI face & photo recognition.
JobtrolCalendartrolPhototrolPhonetrol
Any work that happens at the customer’s location instead of behind a desk. Your route, your history and what needs you next live in one place, Daytrol is the daily driver the whole suite feeds into.
DaytrolJobtrolCalendartrolContactrol
Hire a full AI back office for the price of a few subscriptions. Gatetrol answers every call and message, Rcptrol scans the receipts, Wagetrol runs payroll, Adtrol runs the ads, so you can stay on the tools.
GatetrolRcptrolWagetrolAdtrol
Never let a good customer go cold. Contactrol scores every relationship and nudges you before it slips; Mailtrol and Phonetrol keep the conversation going; Voicetrol captures every spoken word; Reptrol guards the reviews.
ContactrolMailtrolVoicetrolReptrol
Field service is the sweet spot, not the whole story. The desktop core is just seriously good business software: Contactrol (an AI CRM), Mailtrol (the best email client in the suite), Calendartrol, Daytrol and Voicetrol run any business that lives on customer relationships. No truck required.
ContactrolMailtrolCalendartrolDaytrolVoicetrol
How the suite works
- One login across the suite.Sign in once and your customers, jobs, mail and schedule stay in sync across every *trol you use, no re-entering the same data in six places.
- Pick only what you need.Every tool stands on its own and is priced on its own. Start with one, add others when you're ready, they're integrated by default, not bolted together later.
- Built for service businesses.Trades and home-service teams get jobs, crews, billing, comms, photos and reputation in one connected system instead of a tab for each.